Spotify wants to own the podcasting space, and it’s made that clear with a series of high-profile acquisitions and deals over the past two years — including the Ringer, Gimlet, Joe Rogan, and, most recently, Megaphone. But first, some context: On Wednesday, Spotify said it … Spotify is in talks to buy podcast producer Gimlet Media. The deal was announced at the same time as the purchase of Anchor, a podcast creation and distribution platform. 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Gimlet Media is the award-winning narrative podcasting company that aims to help listeners better understand the world and each other. “We’ve yet to see a show that’s become the 60 Minutes for audio,” she said. Variety and the Flying V logos are trademarks of Variety Media, LLC. Our work is well-sourced, research-driven, and in-depth. Beide stammen aus dem Hause der Spotify-Tochter Gimlet Media. Peter Kafka talked to Gimlet Media’s new head of content, Lydia Polgreen, about how she plans to achieve that at the Code Media@Home series. Gimlet tells stories that help listeners better understand each other and the world around them. “Our goal is to get people into the habit of listening to content on Spotify that’s not music,” Polgreen said. Gimlet Media would be Spotify’s first content company acquisition. Brooklyn-based Gimlet set out to build “the HBO of audio,” Matt Lieber co-founder told Variety in 2017. This story is part of a group of stories called, The death of the department store and the American middle class. It wants more of them to listen to podcasts. 1. Spotify spent more than $300 million to acquire Gimlet Media, the maker of Reply All and other popular shows, and Anchor, the company behind an … That’s after Spotify turned its first quarterly operating profit in Q4, of $107 million (€94 million). Gimlet’s Lydia Polgreen tells Peter Kafka about how her parent company Spotify plans to turn music listeners into podcast devotees. Gimlet podcasts are downloaded millions of times per month by listeners all over the world. Well, the moment is here and the podcast making it happen is Heavyweight. Maybe you’ve laid awake imagining how it could have been, how it might yet be, but the moment to act was never right. Gimlet Media Spotify Filter zurücksetzen. Amazon and the pandemic are the final blows. She pointed to the latest Edison research that podcasting hit an all-time high in 2020, now accounting for a 6 percent share of audio consumption in the United States. We’re seeking ambitious, talented, and kind people to join our team. Sign up for the Abbie is an Executive Producer and the Head of Gimlet Projects, a creative production team that develops new shows for Spotify Studios. Gimlet / Spotify for Podcasters Introducing a brand new five-episode series from podcast pioneer Alex Blumberg, and Spotify for Podcasters, that teaches the craft of audio story-telling. “We’re looking at a broad range of opportunities,” Ostroff said in an interview. 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Join Jonathan Goldstein for road trips, thorny reunions, and difficult conversations as he backpedals his way into the past like a therapist with a time machine. Spotify doubled down on podcasts last week with a double deal to buy podcast networks Gimlet and Anchor. Described as a kind of YouTube for podcasts, Anchor claims it powers more than 40% of the industry’s new podcasts. 1 bis 1 von 1 Ergebnissen sortiert nach 21 Kommentare; Hintergrund 12. While many people have tried their hand at creating a podcast, most have found it’s not as simple as it seems, especially when it comes to making a hit. “There’s a lot of really fascinating work going on at the company that’s trying to solve this problem for spoken word audio too.”. Anchor, based in New York, was founded in 2015 by Michael Mignano and Nir Zicherman. Ajit Pai, Trump’s FCC chair who repealed net neutrality, is leaving on January 20. Polgreen also told Kafka some of her other ideas for audio: a daily shortform soap opera-style fiction podcast, and a weekly, appointment-listening documentary show. Its next goal: get more of its 300 million users to start listening to podcasts. Prior to joining Gimlet, she spent seven years in public radio, first as a podcast and radio producer with WGBH News and later as a … In einer offiziellen Pressemitteilung gab Spotify die Übereinkunft mit Gimlet Media … Gimlet Media, Inc. is a digital media company and podcast network, focused on producing narrative podcasts, headquartered in Brooklyn, New York and is a subsidiary of Swedish music streaming provider Spotify. To that end, Gimlet is experimenting with mixed media extensions of podcasts, like vodcasting (video podcasting), and it’s leveraging Spotify’s robust predictive algorithm to feed music listeners shortform spoken content in the Daily Drive, its recommendation service. Spotify is in active discussions to acquire Gimlet Media, a … 4. The company said it plans to spend $400 million to $500 million in podcast acquisitions in … The company was founded in 2014 by Alex Blumberg and Matthew Lieber, who serve as the company's CEO and president respectively. Even after the economy recovers, advertising alone will never be enough to support it. A lot of what we’re doing is obviously strategically targeting this area that we want to be a leader in.”. Spotify CEO Daniel Ek joins "Squawk on the Street" to discuss Spotify's acquisition of podcasting companies Gimlet Media and Anchor. Here’s where to donate your money. Spotify's planned acquisition of Gimlet Media has helped solidify the podcast industry as an entertainment medium. “The business is so nascent. We use cookies and other tracking technologies to improve your browsing experience on our site, show personalized content and targeted ads, analyze site traffic, and understand where our audiences come from. Millions of people rely on Vox to understand how the policy decisions made in Washington, from health care to unemployment to housing, could impact their lives. With the podcast M&A strategy, Spotify forecast a full-year 2019 operating loss of between $228 million-$410 million (€200 million-€360 million) on revenue of $7.23 billion-$7.74 billion (€6.35 billion-€6.8 billion), up 21%-29% versus 2018. Gimlet was founded in 2014 and produces popular podcasts including Reply All , StartUp , and Crimetown . Pictured above: Gimlet Media founder Alex Blumberg (l.) and Matt Lieber. About Gimlet. Gimlet Media, the bigger of Wednesday's two acquisitions, is a five-year-old podcast studio with shows like "Reply All," "Conviction" and "Homecoming," which has been made into a … And after an initial dip, Gimlet listenership is back to where it was pre-pandemic. Those acquisitions were initially undisclosed, but Spotify … Der schwedische Streaming-Riese Spotify steigt immer stärker ins Podcast-Geschäft ein. Uncovering and explaining how our digital world is changing — and changing us. But that target includes what it’s paying for Gimlet and Anchor, chief content officer Dawn Ostroff told Variety, indicating the first two deals represent the lion’s share of its podcast investment for 2019. Mit „Susi“ gibt es eine deutsche Adaption des Erfolgspodcasts „Sandra“ aus den USA. Spotify is in advanced talks to buy Gimlet Media, according to ReCode and the WSJ.Here’s why this is either a huge deal for podcasting… or just a big nothing burger. Pai’s business-loving, regulation-undoing legacy will likely last for years to come. Spotify möchte zum Podcast-Riesen werden. The 83-person staff of Gimlet Media, a podcasting startup acquired by music streaming service Spotify for $230 million in February, is unionizing with the Writers Guild of America, East (WGAE). While the growth of podcasts has been strong, it’s still a tiny fraction of overall listening for the service. “Just as Spotify helped people discover the best music for them — it didn’t just know what you liked, but it was able to predict what you might like,” Polgreen said. There's power in understanding. The company had raised $14.4 million, according to Crunchbase, from investors including Accel, Acequia Capital, Betaworks, the Chernin Group, CrunchFund, Eniac Ventures, Nir Eyal, Omidyar Network, and Questlove. Shows Browse. Gimlet Media / A Spotify Company. Last month, Gimlet Media launched The Get Up, a morning show that mixes daily news and talk with Spotify’s personalized music recommendations — “that special sauce Spotify has with music,” said Polgreen. Gimlet was founded in 2014 and is based in Brooklyn, New York. When the news broke on Friday, the deal was thought to be in its final stages, though not officially completed. And that kind of work takes resources. Music streaming giant, Spotify, bought podcast media company, Gimlet, for $200 million earlier this year. Spotify has 300 million users. Gimlet Media produziert eigens Podcasts, die in den USA eine große Popularität genießen. Spotify isn’t done with its M&A move into podcasting: The company told investors it expects to invest $400 million-$500 million in podcasting acquisitions for 2019. The company has established itself in the podcast biz with popular scripted and unscripted shows, including “Homecoming” — adapted into a TV series by Amazon Studios — and “StartUp” and “Reply All.”. By choosing I Accept, you consent to our use of cookies and other tracking technologies. Our roster of podcasts includes critically-acclaimed shows like Reply All, Science Vs, and Mogul. CEO Daniel Ek sees a growth opportunity in the space, noting that Spotify’s podcast listeners spend twice as much time on the service as non-podcast listeners and that people listen to traditional radio on average two hours daily. 3. Also, unless I’m mistaken, it would also be Spotify’s largest acquisition ever. Streaming-audio giant Spotify shelled out around €300 million, or about $337 million, to buy two podcasting companies — producer Gimlet Media and services provider Anchor FM Inc., the company said. LightRocket via Getty Images. 2. But according to Polgreen, half a million people have tuned in so far. Watch Kafka’s full interview with Lydia Polgreen above to hear more about her vision for podcasting at Spotify, why she left a long career at the New York Times to join HuffPost after the 2016 election, and her thoughts on Joe Rogan’s interview controversies. “In just shy of two … Damit wird Spotify seine Präsenz auf dem Podcast-Markt deutlich stärken – und künftig wohl mehr Werbekunden anlocken können. Listen to Heavyweight on Spotify. Help keep Vox free for all by make a contribution today. Spotify’s announcement that it would purchase the podcast network Gimlet Media on Wednesday reverberated through an industry that has clung to … Gimlet Media is a start-up podcast network, and Anchor provides creators with tools to build, publish, and monetize podcasts. At the same time, he admitted that podcasting is a relatively small business today. According to Recode, Spotify paid $230 million for Gimlet. A price tag of as much as $400 million would surpass what Spotify paid for the Ringer and Gimlet Media, as well as what Sirius XM Holdings Inc. paid for Stitcher. To learn more or opt-out, read our Cookie Policy. The collapse of America’s middle class crushed department stores. The most recent iteration of this looks a lot like traditional FM radio. To that end, Gimlet is experimenting with mixed media extensions of podcasts, like vodcasting (video podcasting), and it’s leveraging Spotify’s robust predictive algorithm to … King’s Estate Responds to Drake and Lil Wayne’s ‘B.B. Popular. Gimlet had raised $28.5 million in funding from investors including WPP, Laurene Powell Jobs’ Emerson Collective, Cross Culture Ventures, Betaworks Ventures, Stripes Group, and Graham Holdings. Die Logik des Plattformkapitalismus zieht nun auch im Bereich der Podcasts ein. Streaming-audio giant Spotify shelled out around €300 million, or about $337 million, to buy two podcasting companies — producer Gimlet Media and services … Whether Spotify’s big bet on podcasting pays off remains to seen. The largest prior was the 2014 acquisition of Echo Nest, the music intelligence technology company, for around $66 million. Deciding to reinvent the drive-time radio show during a pandemic, when a large share of would-be commuters are homebound, doesn’t seem like great timing. If you haven’t, help us keep our journalism free for everyone by making a financial contribution today, from as little as $3. Dolores Roach Main Theme - Allison Leyton-Brown, 1:06 0:30. Gimlet Media Play on Spotify. © Copyright 2020 Variety Media, LLC, a subsidiary of Penske Business Media, LLC. Erst im Februar haben Matt Lieber und Alex Blumberg ihr Podcast-Unternehmen Gimlet Media für kolportierte 230 Millionen US-Dollar an Spotify verkauft. If you have already made a contribution to Vox, thank you. The double deal is apparently part of Spotify’s plan to spend $500 million on its podcast offerings this year. On Friday, Recode broke the news that Spotify was in talks to buy the popular New York-based podcast studio Gimlet Media for more than $200 million. The death and rebirth of America’s department stores, in charts. Meat Locker Bathroom - Allison Leyton-Brown, 1:35 0:30. November 2019 Die neue Lust auf Podcasts. newsletter. The deals for Gimlet and Anchor, announced last week, were primarily in cash, with the total purchase prices subject to closing adjustments, Spotify disclosed the figure in a Feb. 13 SEC filing. Pop culture’s department stores taught us what to want, 11 films to watch if you loved — or hated — Hillbilly Elegy, Religious conservatives have won a revolutionary victory in the Supreme Court, The government’s failure to provide economic relief is killing people, The battle over Trump’s huge UAE arms deal, explained, A bipartisan group of senators wants to pass emergency Covid-19 relief, The 12 Days of Christmas: The story behind the holiday’s most annoying carol. Gimlet Media is a podcast production company and network, with shows including The Cut, Reply All, Science VS, and The Pitch. Zudem wird Anchor, eine Creator-Plattform für Podcasts, übernommen. Spotify announced it is buying privately-held podcast companies Gimlet Media and Anchor. Gemeinsam mit dem Streaming-Giganten wollen sie das Podcast-Business jetzt skalieren und zu einem Milliarden-Geschäft machen. Want to help animals? Spotify übernimmt die beiden Unternehmen Gimlet Media Inc. und Anchor.